by noranprinting | Sep 24, 2021 | Uncategorized
Want to know your biggest asset? Engaged customers. The depth of relationships between a business and its clients is one of the best predictors of lifetime value. Companies with improved customer engagement cross-sell by 22%, drive up-sell revenues from 13% to 51%,...
by noranprinting | Sep 21, 2021 | Uncategorized
“There is only one boss. The customer. And he can fire everybody in the company from the chairman on down simply by spending his money somewhere else.” ~ Sam Walton (Founder of Walmart and Sam’s Club) They say every business has three types of customers. There are...
by noranprinting | Sep 17, 2021 | Uncategorized
In a world besieged by digital noise, there is something refreshing about collecting your mail. Tangible and memorable, print media leave an emotional footprint in the psyche. Like a waft of perfume from a love letter, the experience of receiving and opening mail is...
by noranprinting | Sep 15, 2021 | Uncategorized
“Change is the law of life. And those who look only to the past or present are certain to miss the future.” – John F. Kennedy Though few people like it, change never stops. Success in life requires the ability to adapt. As one Chinese proverb quips, “the wise adapt...
by noranprinting | May 5, 2021 | Uncategorized
Every curveball starts as a fastball – until it dives out of range as it approaches the plate. The story of the curveball started in 1863 when two friends were throwing seashells on a beach in Brooklyn. Young pitcher William Cummings noticed shells curving in the air...
by noranprinting | Apr 27, 2021 | Uncategorized
Words and messages are communicated in so many ways – through vocabulary selection, images, tone or personality, and even through design. The raw material that words represent is more than just semantics, and graphic artists have many options for exploring the power...