by noranprinting | Mar 16, 2021 | Uncategorized
Trust builds confidence. That is why a strong corporate brand identity can make or break a business. Brand identity is more than key values or approved color palettes; it is the collection of all elements that a company creates to portray the right image to its...
by noranprinting | Mar 9, 2021 | Uncategorized
What is the value of a customer? What profit can they bring this week? This year? Over a lifetime? It may seem like a simple concept, but many small businesses have no idea what a regular customer is worth to their business. This creates two problems: Ambivalence...
by noranprinting | Mar 2, 2021 | Uncategorized
In 2011, Matt Salzberg was a restless associate at a Silicon Valley investment firm. He and his friend Ilia Papas wanted to create a business and were intrigued by food. “We both loved food,” Salzberg said. “We liked trying new ingredients, new...
by noranprinting | Mar 1, 2021 | Uncategorized
Want to sharpen your appearance in 2021? Great packaging gets buyers pumped about your product before they even open it. It’s one of the first touchpoints of a prospect and helps you stand out from the competition. Ready to go? Here are just a few creative (yet...
by noranprinting | Feb 24, 2021 | Uncategorized
Certain horrible habits drive others away. If you want to win friends and influence people, it’s important to spend time evaluating your personality from time to time. Do others gravitate toward you or subtly slink away when you leave the room? Influential leaders...
by noranprinting | Feb 24, 2021 | Uncategorized
Annoying people are everywhere. They are on your phone, in the cubicle next to you, and maybe . . . (just maybe) . . . they are in your family! Whether they have bad breath and questionable hygiene or they obnoxiously overreact on social media, aggravating people are...
